Principle in Practice:
Nowhere is attention to environmental responsibility more important than in a manufacturing environment. Smurfit-Stone is a manufacturing company with approximately 300 facilities in North America. Our plants and mills contain complex machinery and equipment, tools, workstations, and materials.
Fiber Recycling for Re-use
Smurfit-Stone is the world's largest paper recycler. With 30 collection centers and 12 brokerage offices - one, in Shanghai, China - we operate the largest recycling business in the packaging industry. SSCC collects and processes approximately 7 million tons of recycled paper every year, of which about 48 percent is used in our own mills; and the rest is sold to customers in 30 countries on the open market. In 1999, we grew at three times the industry average.
Smurfit-Stone's recycling business has the capacity and flexibility to handle recovered paper generated by industrial, commercial, and residential sources, including grocery and retail chains, manufacturers, offices and commercial centers, and curbside. Approximately half of the volume collected is old corrugated containers; another quarter is old newspapers; and the rest is a variety of grades, including old magazines. While recovered paper collection makes up a majority of our efforts, our recycling centers also handle aluminum cans, glass, and plastics.
Recycling megacenters - located in San Jose and Oakland, California; Seattle, Washington; and St. Louis, Missouri - serve as one-stop-recycling resources for communities, waste haulers, major retailers, and manufacturers. These facilities are outfitted with sophisticated technology to collect and recycle newsprint, old corrugated containers, high-grade papers, office waste paper, aluminum cans, plastic milk jugs, and glass. State-of-the-art equipment provides our megacenters with the unique ability to receive and sort co-mingled materials, greatly simplifying the collection process and improving efficiency. In 2000, more than one million tons were collected at the megacenters; and we anticipate an increase of 300,000 tons in 2001.
Sustainable Forest Initiative
SSCC is committed to the principles embodied in the Sustainable Forest Initiative (SFI). We officially adopted SFI in 1995, as did all of the other members of the American Forest and Paper Association, who represent 84 percent of the paper capacity and 90 percent of the industry-owned timberland in the U.S. SFI is considered to be the most significant action ever undertaken by our industry to sustain America's forests.
The goal of Smurfit-Stone's sustainable forestry program is to enhance our competitive position and establish the company as the preferred wood buyer in our areas of operations. We will achieve our goal by meeting both the objectives and expectations of private landowners, while broadening the practice of sustainable forestry.
Sustainable forestry employs an array of scientifically, environmentally, and economically sound practices in the growth, harvest, and use of forests. Our principles mirror those established by AF&PA for its SFI program.
Our commitment to this program is communicated throughout all levels of the company. We are dedicated to working closely with logging and state forestry associations and others in the forestry community to further improve the professionalism of loggers by cooperating to promote the training and education of loggers.
The new sustainable forestry program grew out of the combined JSC and Stone forestry operations and the sale of the JSC timberlands. This program is unique in the forest industry, as it conducts sustainable forestry wholly on the lands of independent private landowners. All landowners who sell timber are encouraged to use best management practices and to promptly reforest harvested areas to ensure long-term forest sustainability.